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Title
Text copied to clipboard!Marketing Specialist for Lead Generation
Description
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We are looking for a Marketing Specialist for Lead Generation to join our team and help drive company growth through effective marketing strategies. The candidate will be responsible for developing and executing campaigns aimed at attracting new customers and increasing sales. The role involves market analysis, identifying target audiences, creating content, and utilizing various communication channels including digital marketing, social media, and email campaigns. The successful candidate should possess excellent communication skills, analytical thinking, and experience with marketing tools and platforms. Additionally, they will work closely with the sales team to ensure quality leads and support business objectives. If you are motivated, creative, and results-oriented, this position is a great fit for you.
Responsibilities
Text copied to clipboard!- Develop and execute lead generation strategies
- Analyze market and identify target audiences
- Create and manage marketing campaigns across channels
- Optimize campaigns for maximum effectiveness
- Collaborate with sales team to qualify leads
- Track and analyze campaign results
- Manage marketing tools and platforms
- Prepare reports and improvement recommendations
- Stay updated on marketing trends
- Participate in events and presentations to promote the company
Requirements
Text copied to clipboard!- Bachelor's degree in marketing, business, or related field
- Experience in lead generation and digital marketing
- Good communication and presentation skills
- Ability to work with marketing tools and CRM systems
- Analytical skills and results orientation
- Creativity and initiative
- Teamwork and project management skills
- Proficiency in Bulgarian and English
- Organizational skills and attention to detail
- Flexibility and adaptability to changing environment
Potential interview questions
Text copied to clipboard!- What marketing channels have you used for lead generation?
- Describe a successful campaign you managed.
- How do you measure marketing campaign effectiveness?
- What tools do you use for lead management?
- How do you handle low lead conversion?
- What are your strategies for collaborating with sales?
- How do you keep your marketing knowledge up to date?
- What are your strengths as a marketing specialist?
